Hiiiiii 👋👋
Thanks for stopping by and checking out my site!
I'm a creative professional specializing in growing brand audiences through content that drives lead generation and revenue growth.
Born and raised in Montreal (the universe's poutine capital of the known universe), I initially studied Communications at Concordia University. After graduation, I worked as a radio producer and, eventually, as a full-time on-air personality. My formative years in broadcasting taught me how to tell a compelling story that resonates with a target audience and generates buzz for a personal or professional brand.
When the opportunity arose to transition into the marketing industry, I jumped at the chance to grow my skills in several areas. Since then, I've had the privilege to write, edit, and manage every step of digital content production for all kinds of formats, including:
✍️ Blog posts
✍️ eBooks and reports
✍️ Infographics
✍️ Videos
✍️ Web copy
✍️ Social media copy
✍️ Press releases
✍️ Microscopy for SaaS software
I've also mentored writers and marketers, helping them grow their skills and become rock stars in their respective niches.
I adore working with individuals and organizations to build marketing and brand strategies to ensure they realize their brand's potential. But I'm also just getting started. I'm always looking to expand my repertoire and love discussing new marketing or content ideas with talented professionals.
Beyond marketing and copywriting interests, I'm also a human being who enjoys:
🍳 Cooking (please swap recipes with me)
☕Coffee (mornings are just better with it)
📽️Great films, books, and music (fiction is a fantastic source of inspiration for outstanding non-fiction creative ideas).
If you'd like to work with me on your next project, please drop me a line.